BRAND EXTENSIONS
Learn with SEGA
PATH TO LEVELING UP
Learning is critical because it helps us acquire the necessary skills and knowledge so that we can reach our set goals.
SEGA LEARNING
We provide a variety of learning experiences that level up every individual’s physical, mental and intellectual capabilities. Our offerings include SEGA Skills Kits, Insight Talks, Adventure Camps, Innovation Museum, Online Learning System, Co-Branding with Alphabet, Progress Tracking App, Digital Forum and Reflection Corner.
SEGA Skill Kits
PR 1
｜PRODUCT
Learning skills that enhance your personal growth and enrich your life experience.
SEGA Skill Kit is a comprehensive tool set that inspires and teaches people to learn something new in various phases of their lives. It can be about gardening, photography, cooking, child-rearing, or customized skill development sets that cater to the need of our customers.
Mission Focus
SEGA Skill Kits reinforce our mission of fostering personal development by providing tools and guidance that cultivate and sharpen their life skills.
A female is learning about gardening with a customized SEGA Skill Kit.
A boy is developing mechanical skills with a SEGA Skill Kit.
Similarity
Man Crates Makers Projects
AeroGarden Kit
Links To
SEGA Online Learning System
Differentiation
SEGA Skill Kits are not about sending customers just a pack of materials. We will provide a wide variety of skill sets that people can choose to learn based on their passion and life purpose. We will also offer detailed instruction and extended resources within the kit.
A person is building DIY hand-crafting skills using our kit.
SEGA Insight Talks
Absorbing cutting-edge information and knowledge from around the world.
In the era of technology advancement and information explosion, it will be very beneficial for one to keep up with what is going on around the world and what are some of the latest trends and thoughts. SEGA Insight Talks will have experts and influencers from different industries to share their experiences.
Mission Focus
SEGA Insight Talks underscore our commitment to inspire people with innovation by spreading new ideas and sharing successful experiences.
People are learning about new information and insights from a night of SEGA Insight Talk.
Participants are proposing questions during the Q&A session at SEGA Insight Talk.
Similarity
Ted Talks
LinkedIn Speaker Series
Differentiation
SEGA Insight Talks are intended to be interactive and immersive: participants can not only listen to stories shared by industry professionals, but they can also propose questions, share thoughts and network with experts.
Links To
SEGA Mentorship Program
People are discussing avidly with industry experts during a session at SEGA Insight Talk.
EV 1
｜EVENT
SEGA Adventure Camps
Sharpening your physical
and mental capabilities through new adventures.
SEGA Adventure Camp is designed for advancing physical and mental strength for people from all walks of life. It will be a weekly or monthly experience that allow people to venture into a new territory, be it physical or spiritual, to explore and test their true potential.
During our SEGA Adventure Camp, a man is striving to reach a greater height.
Mission Focus
SEGA Adventure Camps reinforce our commitment to advance mental and physical development of individuals by putting them through challenging tasks and leveling up their abilities.
We also offer indoor activities for participants to challenge their physical capabilities.
Similarity
Wilderness Adventures
YMCA Summer Camp
Differentiation
SEGA Adventure Camps are a unique experience program that consists of a series of exploration activities. People will have chances to challenge both their physical and mental strengths and tenacity through indoor and outdoor immersive experiences.
Links To
SEGA Fitness Center
Our outdoor Adventure Camps guide people to explore the unknown and test their limits.
EX 1
｜EXPERIENCE
SEGA Innovation Museum
Learning about the ideation and execution process of the latest inventions.
SEGA Innovation Museum recognizes young and new inventors and inventions, and advances the spirits of creativity as well as entrepreneurship. Visitors will be able to see the latest innovations from around the nation and the design and thought process behind.
Mission Focus
SEGA Innovative Museum reinforces our mission of inspiring people with innovation by introducing new ideas and technologies that guide them to start their own creation.
We believe that innovation can spark motivation for people to improve and level up.
In SEGA Innovation Museum, we show our visitors the creative process behind new innovations.
Similarity
National Inventors Hall of Fame Living Computers: Museum + Labs
Differentiation
SEGA Innovation Museum is more than a sightseeing destination. It offers an integrated experience where people can learn about the ideation and execution behind the latest inventions. It also has workshops that allow people to unleash their creativity.
Links To
SEGA Insight Talks SEGA X Alphabet
We also invite our members and visitors to share their thoughts and ideas through an innovation workshop.
EX 2
｜EXPERIENCE
SEGA Online Learning System
Attending online professional training on various subjects to climb up the career ladder.
SEGA will create a digital platform that offers courses, materials and resources, helping people to equip themselves with new insights and skills that assist their personal and career success.
A businesswoman is using SEGA Online Learning System to level up her professional knowledge and skills.
Mission Focus
SEGA Online Learning System underscores our commitment to facilitate personal development by building a platform with comprehensive classes and resources.
Our Online Learning System will offer a variety of courses that help people climb up the career ladder.
Similarity
Cousera
LinkedIn Learning
Differentiation
We will build an educational platform that offers professional courses and resources on business, technology and creative fields. SEGA Online Learning System will allow our users to pick up a variety of new skills with schedule flexibility and a friendly and pleasant learning environment.
Links To
SEGA Mentorship Program
People at different phases of their life and career can always find a course that benefits their future wellbeing.
ED 1
｜EDUCATION
SEGA Progress Tracking App
SR 1
｜SERVICE
Setting daily goals, recording every effort as well as tracking each progress.
SEGA Progress Tracking App will allow people to set their goals and improve a variety of aspects in their lives. It can also have a sharing or reward system that motivates people to keep track of their efforts and achieve better.
Mission Focus
SEGA Progress Tracking App bolsters our mission of facilitating individual development by making every step of the progress tangible and motivating people to strive for their best.
One of our users is utilizing the app to track his career goals.
A man is excited about keeping himself on track with his life goals using SEGA Progress Tracking App.
Similarity
Strides App
Way of Life App
Differentiation
SEGA Progress Tracking App will help our users to build and stay committed to certain goals in their life and career. The app also helps people break large goals into smaller chunks and provides incentives to conquer each step.
Links To
SEGA Online Learning System
SEGA Progress Tracking App allows our customers to take control of their progress anytime, anywhere.
SEGA X Alphabet
CO 1
｜CO-BRANDING
Getting exposed to innovation teams while building personal and professional skills.
From driverless cars to life-extension research, from artificial intelligence to high-speed Internet, Alphabet has been reputable for continuous innovation and advancement. SEGA will collaborate with Alphabet to offer apprenticeship and bootcamp programs to enable skill and network building experiences.
Mission Focus
SEGA X Alphabet bolsters our mission of enabling the next level of success by allowing young, promising talents to learn and achieve at one of the most innovative companies.
Differentiation
The SEGA X Alphabet apprenticeship and bootcamp programs will provide customized training that are meeting industry standards, tailored to specific needs of businesses, and resulting in highly-skilled prospective employees.
A group of apprentices are visiting labs and factories to learn about the latest technologies.
Similarity
IBM Apprenticeship
Microsoft University apprenticeship
Links To
SEGA Mentorship Program
SEGA Digital Forum
SR 2
｜SERVICE
Holding conversations and exchanging ideas to advance knowledge and skills.
SEGA Digital Forum serves as an online discussion site where people can post messages, help and inspire each other on a variety of topics in science, art, culture and education fields. Our users will be able to share their ideas and thoughts as well as learn from others with different perspectives and levels of knowledge.
Mission Focus
SEGA Digital Forum reinforces our mission of facilitating intellectual advancement by offering a platform where ideas are exchanged and nurtured.
Differentiation
The Internet is a powerful enabler in sharing resources and growing world’s knowledge. SEGA Digital Forum will make the best of this global tool and facilitate learning to drive innovative ideas and solutions.
A female is leveraging SEGA Digital Forum to propose her questions and exchange ideas with other users.
Similarity
TechSpot Forums
Quora
Links To
SEGA Online Learning System
SEGA Reflection Corner
EN 2
｜ENVIRONMENT
Learning lessons from past experiences and moving
forward with better practices.
SEGA Reflection Corner acts as a self-assessment space for our members to take part in conscious consideration and deep analysis of their progress in achieving personal goals. It offers an opportunity to pause amidst the chaos and untangle through observations .
Mission Focus
SEGA Reflection Corner reinforces our mission of facilitating personal development by guiding people to take a step back from their learning experiences and improve on their future performances.
Differentiation
Self-reflection enables us to process and make meaning of all of the learning and working experiences. But it’s been largely neglected in most organizations. SEGA provides an environment where people will have a chance to look back and make their future endeavors more efficient and meaningful.
People make use of SEGA Reflection Corner to take a step back and draw lessons from their past experiences.
Similarity
Peace Corner at Fall-Hamilton
Links To
SEGA Progress Tracking App